What is the best problem statement for using poor marketing strategies?

Hello I'm conducting a research on an assessment of marketing strategies in the banking sector. I'm alil stuck on the problem statement of not using good marketing strategies or poor marketing strategies. Question is, what would be the best problem statement for not using good or using poor marketing... show more Hello
I'm conducting a research on an assessment of marketing strategies in the banking sector. I'm alil stuck on the problem statement of not using good marketing strategies or poor marketing strategies. Question is, what would be the best problem statement for not using good or using poor marketing strategies as an organization?
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Thanks in advance...
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